Tuesday, December 31, 2013
Major League Pattern
The Tilted Krown logo was a classic from the beginning! Artist Anthony Prince uses the Krown as his signature on every piece he does! After struggling with a name for their new clothing company for a few months Prince and friends decided (or someone I cant remember who???) to use the name "Tilted Krown". A year later Tilted Krown is FAR from where they want to be but overall have really developed a decent following and the beginning of a promising urban clothing and streetwear brand. It all started with the Major League Pattern!
There were probably a couple hundred sleepless nights and an unlimited list of people who invested countless hours but it all started with the Major league Logo pattern. The pattern itself had been used several times for numerous t shirt patterns and advertisements and never gets old! Prince had used the pattern for a previous clothing brand that didn't work out due to infringement issues, but had been able to put his "magic" on the pattern overall making it that much better. With a few alterations it seemed like a great starting pattern to introduce the new logo and brand.
Tilted Krown placed large order planning on selling a lot more than feasible for a new company. Going all out to show all the detail and planning they put into a shirt. With a printed tag, multi colored main print, and single colored sleeve and back print as well the cost got pretty high!
In reality the shirt sold well in all colorways and opened the door for the brand to release a series of additional tees including the best selling Scoops ice cream pattern. The Major League tee ended up making it to Rolling Paper Depot's rolling paper supply website as well under their Urban Clothing category! Rolling Paper Depot is a top distributor of rolling papers with a huge online and social media presence.
Check them out online at www.tiltedkrown.com on facebook at www.facebook.com/tiltedkrownofficial and on instagram at www.instagram.com/tiltedkrown
Monday, December 30, 2013
Scoops ice cream tee
Tilted Krown is excited to announce the re release of one of the best urban clothing t shirts of the year! The scoops Ice cream tee was one of the initial patterns Tilted Krown released but was pretty limited. After a few months of pre orders they finally decided to re release!
The pattern was drawn by Anthony Prince, the main artist and originator of the signature "tilted krown." The initial ice cream pattern was much more elaborate. Containing not only the the cone and scoops wearing the krown, but a full background of the TK logo and shield. Realizing the pattern needed to be simplified a little we played with some other versions adding and removing certain pieces. Ultimately we wound up with the same exact cone minus all the background and added some crazy colors with the drips on the bottom.
Initially the Tilted crew were reluctant to release the tee. The colors being too many and overall the tees being very costly. With all the options available to create a tee it was crucial to come with something out of the box and over the top to show the sort of artistic abilities we had.
With the timing of a decent sized local hip hop show hosted by local film and music video producer Tony Kure at the Camelback Sarah hotel Tilted Krown sorta pushed the shirt out last minute! With Ant B a young, promising Arizona Hip Hop artist and fellow Tilted Krown supporter taking the stage it was important to come with something new!
The show was a success but the shirt seemed to flop!? Initially... Once the tee went online and a few pics started to float around the pattern was a HIT! Tilted Krown has been able to build a huge Instagram and social media following with just a few patterns out in their first year, capping that first year by re releasing the best tee of the bunch was a great way to close 2013 for one of the hottest new urban clothing companies!
Visit the Instagram and Facebook:
www.facebook.com/tiltedkrownofficial
www.instagram.com/tiltedkrown
as always visit us online at www.tiltedkrown.com or www.tiltedkrown.com/shop
Thanks to Simple Media Marketing Solutions for the marketing assistance! www.simplemediamarketingsolutions.com
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